You’ve probably seen the Local Pack — it’s the map with the top 3 local business listings that shows up on Google when someone searches for things like “web designer near me” or “Redding plumber.”
If your business isn’t showing up there, you’re missing some of the highest-converting traffic on the internet.
Here’s how to get into the Local Pack in Redding, CA:
1. Claim and Optimize Your Google Business Profile
- Make sure your business is claimed, verified, and complete.
- Choose the right categories (e.g., Website Designer, Marketing Consultant).
- Add services, business hours, photos, and a locally optimized description.
2. Use Consistent NAP (Name, Address, Phone)
Your business name, address, and phone number should match exactly across:
- Your website
- Google Business Profile
- Directories like Yelp, Bing, and Apple Maps
3. Get Local Reviews (And Respond to Them)
Google favors businesses with steady, real reviews. Encourage your Redding customers to leave honest reviews — and reply to them to show engagement.
4. Add Local Content to Your Website
Include your city and region in page titles, headings, and body text. For example:
- “SEO Services in Redding, CA”
- “Serving Shasta County and Surrounding Areas”
5. Build Local Backlinks
Get listed on local directories, sponsor local events, or collaborate with other Redding businesses to earn trusted local links.
6. Optimize for Mobile and Speed
The Local Pack shows mostly on mobile. If your site is slow or hard to use on a phone, it will hurt your visibility.
Final Tip:
Ranking in the Local Pack is about relevance, trust, and proximity. If you’re strong in all three, you’ll start seeing more calls, clicks, and customers.
Want help getting your business into the top 3? Let’s connect.